For schools Specialist microsites for schools

Some parts of school life deserve more than a page.

DofE. Theatre. Music. Sport. Sixth Form. Outdoor education. Enrichment.

These are often the experiences parents look for when they're deciding whether a school feels like the right fit for their child. Yet they can easily become just another page within a much larger school website.

A specialist microsite gives them their own space. It can bring together the story, opportunities and practical information around a programme in a way that is easy for parents to understand and engaging for pupils to explore.

A focused digital experience for the parts of your school that deserve to be noticed.

See the examples

I have worked in the education sector for 23 years and I am building a school website practice. Below are concept builds showing how I would approach a school site, plus one client project I am not able to name.

DofE

Adventure, independence and experiences beyond the classroom.

A dedicated digital experience designed to make the DofE programme clear, engaging and easy for prospective parents and pupils to explore.

A real project, built for an international school that isn't named here.

View the microsite

The DofE microsite on a laptop: a purple contour map with a yellow route drawn to a summit and the headline The person at the top is not the one who starts

The DofE microsite on a phone, the route drawing itself up the map as the page loads

Arts & Theatre

A school's creative life deserves its own stage.

A dedicated microsite bringing together performances, opportunities and the wider arts programme in one engaging experience.

Concept build. Shows how a school theatre can present its season, auditions and tickets as one experience rather than a list of past productions.

View the microsite

The theatre microsite on a laptop: a cast taking a bow on a lit stage seen from the back of the auditorium

The theatre microsite on a phone, the auditorium going dark while the stage stays lit and the season title comes up

Music

A school where music has a presence beyond the timetable.

A dedicated microsite bringing lessons, ensembles, concerts, opportunities and fees together in one place, with audio allowing prospective families to experience the programme rather than simply read about it.

Concept build. Shows how a music department can bring lessons, ensembles, concerts and fees together on one page a family can hear as well as read.

View the microsite

The music microsite on a laptop: a white page with the headline Every child leaves with an instrument in their hands and a melody drawn on a stave

The music microsite on a phone, the melody drawing itself along the stave as the page scrolls

It doesn't have to mean a separate website.

A specialist microsite can be created as a standalone experience or designed to work alongside your existing school website. The right approach depends on your current platform and what you want the programme to achieve.

Standalone

Give it its own space.

A dedicated site with its own identity, structure and address.

Ideal for a programme that deserves to feel like more than another page on the school website.

Within your existing website

Keep everything connected.

The microsite can be designed to sit within or alongside your existing website, where the platform allows.

Same school. A more focused experience.

Either way, it's built in your school's colours, typefaces and tone, so your marketing team can sign it off knowing it looks like part of the school.

After it goes live

The first three months of Website Care are included. When next year's expedition dates or the spring concert change, you send them to me and I update the site. After that, Website Care carries on monthly at the price on my pricing page.

Photographs

A programme site works best with real photographs of pupils. Consent for those is always the school's decision. You choose and approve every image and I only use what the school has cleared.

Have a programme that deserves more than a page?

Tell me which one and what its page does today. Microsites start at USD 1,600, which is GBP 1,200 or AED 5,875, including the first three months of Website Care. Half is paid up front and half at handover. If you've had an Admissions Website Audit, half the audit fee comes off.

Start a conversation

Or email me with a link to the page as it stands.